| Kroger is a retailer. Co. also manufactures and processes food for sale by its supermarkets and online. Co. operates various supermarkets, which include pharmacies and fuel centers. Supermarkets are generally operated under one of the following formats: combination food and drug stores; multi-department stores; marketplace stores; or price impact warehouses. Co.'s digital ecosystem provides a fresh offering for its customers. Co. provides a convenient shopping experience for its customers, including Pickup, Delivery and Ship. Co. provides Pickup and Harris Teeter ExpressLane, personalized, order online, pick up at the store services at its supermarkets and provides home delivery services. |
When researching a stock like Kroger, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from KR Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for KR stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of those ways is to calculate a Simpe Moving Average ("SMA") by looking back a certain number of days. One of the most popular "longer look-backs" is the KR 200 day moving average ("KR 200 DMA"), while one of the most popular "shorter look-backs" is the KR 50 day moving average ("KR 50 DMA"). A chart showing both of these popular moving averages is shown on this page for Kroger.