PepsiCo, Inc. is a global beverage and convenient food company and segments include Frito-Lay North America (food businesses in the U.S. and Canada), Quaker Foods North America (cereals, rice, pasta, and other branded foods in the U.S. and Canada), PepsiCo Beverages North America (beverage businesses in the U.S. and Canada), Latin America (beverage and convenient food businesses), Europe (beverage and convenient food businesses), Africa, Middle East, and South Asia (AMESA) (beverage and convenient food businesses), and Asia Pacific, Australia, New Zealand, and China Region (APAC) (beverage and convenient food businesses). Its well-known brands include Lay's, Doritos, and Cheetos.
When researching a stock like PepsiCo, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from PEP Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for PEP stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of those ways is to calculate a Simpe Moving Average ("SMA") by looking back a certain number of days. One of the most popular "longer look-backs" is the PEP 200 day moving average ("PEP 200 DMA"), while one of the most popular "shorter look-backs" is the PEP 50 day moving average ("PEP 50 DMA"). A chart showing both of these popular moving averages is shown on this page for PepsiCo. |
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Video: Technical Analysis