| Smucker (J.M.) operates principally in one industry, the manufacturing and marketing of branded food and beverage products on a worldwide basis. Co. has three reportable segments: U.S. Retail Pet Foods, U.S. Retail Coffee, and U.S. Retail Consumer Foods. The U.S. Retail Pet Foods segment primarily includes the domestic sales of Rachael Ray Nutrish, Meow Mix, Milk-Bone, 9Lives, Kibbles 'n Bits, Pup-Peroni, and Nature's Recipe branded products; the U.S. Retail Coffee segment primarily includes the domestic sales of Folgers, Dunkin', and Cafe Bustelo branded coffee; and the U.S. Retail Consumer Foods segment primarily includes the domestic sales of Smucker's and Jif branded products. |
When researching a stock like J.M. Smucker, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from SJM Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for SJM stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of those ways is to calculate a Simpe Moving Average ("SMA") by looking back a certain number of days. One of the most popular "longer look-backs" is the SJM 200 day moving average ("SJM 200 DMA"), while one of the most popular "shorter look-backs" is the SJM 50 day moving average ("SJM 50 DMA"). A chart showing both of these popular moving averages is shown on this page for J.M. Smucker.